As a Realtor, I am always looking for ways to increase my market range. I have recently been turned onto the world of Blogs. I was not quite sure what a blog was when I first started so I decided to look it up. According to Merriam-Webster Blog is defined as follows:
Pronunciation: 'blog, 'blägFunction: nounEtymology: short for Weblog: a Web site that contains an online personal journal with reflections, comments, and often hyperlinks provided by the writer - blog·ger noun - blog·ging noun
This makes sense, and if I may, I would like to expand on this definition. A Blog may also follow a particular theme. In my case Real Estate is the theme, and more specifically Chicago Real Estate. Of course there are times in which I will write about other things (The Cubs signing Alfonso Soriano…die hard Cub fan “waiting for next year”) because in fact this is an online personal journal.
When beginning my Blog, I was set up with a template from Blogger.com, and away I went. I started out with a story, or as the correct term is I added a post. Then time passed and I added another post. Then some more time passed I added another. What I am trying to get at here is that blogging was much more difficult or shall I say intimidating then I had anticipated. The idea of thousands of people reading my weekly thoughts and opinions was intimidating. I mean who was I? Was I an expert on Chicago Real Estate? Not an expert, but very knowledgably. Also, how is my writing? I am no Pulitzer Prize winning author or for that matter even a published author. So how was I going to write about Chicago Real Estate on a regular basis? What I decided to do is to check out other Real Estate blogs. I know for a fact I am not the only one doing it so I thought it would be a good idea to see what others are writing about and how they are writing. Do you know what I found? I found posts that were very informative and insightful. I also found posts that were not informative and I also found posts that were just plain insane. (I have decided not to mention any of the posts I saw, but trust me they are out there.) Doing the research made me realize that everyone writing a blog does not have to be an expert or a great writer. Besides the definition of blog does not specify you being an expert or great writer. With my fear of being ridiculed out of the way, I was ready to really get going on my blog.
Then I found another problem…content. I knew I wanted to blog about Chicago Real Estate, but what does that mean. Does it mean me just blogging about my daily conversations with friends and colleagues? It could, but I knew I wanted more. I wanted people who read my blog for the first time to want to come back again. I knew that a daily journal of my thoughts and opinions would only carry me so far. I needed more to say about Real Estate. And that’s when it hit me. I am a Realtor, I can comment on the market, the value of a house or condo, the process of buying and selling a home, etc. But, I am not the only one involved in the Real Estate process. There are Mortgage Lenders, Attorneys, Home Inspectors, the Buyers and Sellers (just to name a few). I needed a way to incorporate view points from all these sources as well. So where can I find all this…on the internet. So I started searching the internet for stories, articles, what ever I could find that dealt with Real Estate. I found a lot of resources and now I was truly ready to go.
With my intimidation behind me and an expansive amount of content just a click away, I am ready to really get involved in the world of blogging. I hope all who come here find it informative and entertaining, and continue to return. Keep an eye on the changes, as the more I learn, the more I will incorporate into my blog.
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